DANIELA VARGAS DIEPPA

After 10 years working with Theory as Director of International Sales, Daniela Vargas started her own consulting firm called denuoLAB. ”Steeped in Luxury, Fashion denuoLAB group is an international consulting firm focused on sales, brand incubation and advisory services for luxury, fashion and innovation-driven companies. Our global database and in-depth knowledge of the Industry provide you with access to information and global relationships that can only result from a focused practice devoted to these interrelated sectors.

Storytelling is an art, but it can also be taught. For businesses to engage their customers locally, regionally and globally, they must be able to articulate their vision and strategy in a compelling way, in order to to create culture and drive change.

Because of this philosophy, and the limits it would place on our time, we don’t focus on too many brands at once as we could not effectively immerse ourselves in multiple company cultures with numerous clients simultaneously. Our goal is to work with our clients on a number of projects each year, based on their long term strategic goals, and the skill sets they need in their companies to achieve these objectives"